Lynda.Com SEO Search Engine Optimization Getting Started (2010)
Одличен туторијал за почетници во SEO, ќе стекнете доста солидно базично знаење за истото, откако ќе завршите со гледањето...
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Lynda.Com SEO Search Engine Optimization Getting Started (2010)-iRONiSO
Released: 3/31/2010 | Duration: 02:20 | Level: Beginner | 199 MB
Topics include:
Код:
Introduction:
1.Welcome
2.Using the exercise files
Getting Started on an SEO Program
1.Understanding how search engines work
2.What is SEO
Keyword Prases: The cornerstone of an SEO Program
1.Introducing keyword phrases
2.The key word research process
3.Performing keyword research
4.Winnowing out ineffective keyword phrases
5.Performing additional keyword phrases
6.Finding keyword gems
Creating a Search-Friendly Site Architecture
1.What site architecture means to SEO
2.Brainstoeming main categories and subcategories for the web site
3.Creating a keywords in domain names and URLs
SEO in HTML tags
1.SEO in HTML tags
2.Title tags
3.Meta description
4.Header tags
5.Anchor text
6.Alt tags
7.Writeng effective title tags
8.Writing meta-description tags
Writing Effective Web Site Content
1.What good content is and why it's needed
2.The different tyeps of content pages
3.Using keywords in existing content
4.Writing new content for users and search engines
Link Popularity and PageRank
1.Understanding link popularity and ehy it's important
2.Introducing Goole's pagerank
3.Knowing the best way to get links
4.Content creation and promotion as "link bait"
5.Real-world link bait ideas
Social Media Marketing and How It Works with SEO
1.Introducing social media marketing
2.Getting started with social media marketing
3.Participating in social media communities
Measuring your Success
1.Why ranking are a poor measure of success
2.Determining conversions and setting up goals in Google Analytics
3.Measuring search engine traffic
4.Measuring success beyond the search engines
Overeall SEO Strategy
1.Reviewing top techniques for SEO success
2.Additional resources
3.The future of seo
File serve:
Код:
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